A national class action lawsuit has been filed in British Columbia against TikTok, along with its parent companies ByteDance Ltd., TikTok Ltd., TikTok Pte. Ltd., and TikTok Technology Canada Inc. The action represents all Canadian residents who have had a TikTok account since the platform was first offered in Canada. The lawsuit is limited to Canadian residents.
The case alleges that TikTok improperly used the personal information it collected from users to create detailed profiles. These profiles were then allegedly used to target users with content and advertising tailored to their personal interests and characteristics. This legal action raises questions about privacy practices and the collection, storage, and use of personal data by social media platforms.
Affected TikTok users can view the Notice of Civil Claim to learn more about the details of the lawsuit, including how to join the class action. The outcome could have significant implications for social media privacy standards and how companies handle user information in Canada.
TikTok has not yet issued a public statement in response to the lawsuit. Legal experts note that this case reflects increasing scrutiny on social media platforms and the potential risks for companies that fail to adequately protect user privacy.
